BEIJING: Chinese automaker Zhejiang Geely, which purchased Volvo from Ford in 2010, has agreed to buy the rights to the Plymouth brand name from Chrysler Corporation for an undisclosed sum. Geely plans to use the Plymouth nameplate on a lineup of vehicles for both the North American and Chinese markets. “Our research shows that Americans associate Plymouth with inexpensive, robust and reliable cars,” said Geely Spokesman Zhi Han Hou. “We believe the brand will resonate with value-conscious American consumers. In the home
market, Plymouth will allow us to benefit from Chinese enthusiasm for American-branded goods.” Geely plans to apply classic Plymouth model names, including Valiant, Duster, and Sundance, to a line of vehicles already in development. The first new Plymouths, a front-wheel-drive compact sedan called the Fury and a seven-seat CUV called the Voyager, will go on sale in China in late 2013, and arrive in the United States as early as April 1, 2014.
Evoque is women’s car of the year ’12
PARIS: Range Rover Evoque
recently acquired the title of ‘Women’s World Car of the Year 2012’. With this award, Evogue is bestowed with yet another achievement. It has won as many as 110 different titles since its launch. The contest of Women’s World Car of the Year was judged by a team of 17 women motoring writers, who were picked from all around the world. The nominated vehicles were tested upon various
parameters that included
realistic elements like the amount of storage space, safety features, child friendliness,
value for money and environmental performance. Along with this, the women also
demanded an appealing design. The Range Rover Evoque is
offered with a brilliant design, and thus the car was provided with highest marks in its
segment. In addition to ‘Women’s World Car of the Year 2012’, the Range Rover Evoque
is also announced as the company’s Car of the Year.