NTB, Bangladeshi bank tie up
Kathmandu, March 26:
Nepal Tourism Board (NTB) tied up with Eastern Bank Ltd, one of the leading consumer banks in Bangladesh to launch a Consumer Focus Promotion Campaign in four major cities of Bangladesh from March 16 to 23. The special campaign was the first of its kind to reach the consumers directly.
Acknowledging the growing interest of Bangladeshi outbound travellers in Nepal, Eastern Bank Ltd has come forward with the idea of promoting special travel loans to Nepal, states a press note.
Under this new campaign, Nepal will be promoted as the ‘Holiday destination for the year’ to its 1,50,000 card holders.