NEW DELHI: Trashing rumours about his wife Aishwarya Rai losing out the Nakshatra diamond jewellery endorsement to Katrina Kaif, Abhishek Bachchan said it was his spouse who had taken the call to pull out.

Aishwarya has been the brand ambassador for Nakshatra diamond jewellery since 2004 and Katrina is now the new face for the brand.

“Nakshatra was discontinued by Aishwarya. It is false news that she lost out the endorsement to Katrina Kaif.

Aishwarya had some conditions and the company did not come to terms with this, so she called it off,” Abhishek said speaking on the sidelines of the Omega Olympics Evening.

He also explained the philosophy behind endorsement deals. “Endorsements are not a competition. Nobody loses an endorsement. It is just that sometimes the technicalities don’t work out between the endorser and the brand. At the end of the day, an endorser is asked to endorse a product because one’s image looks best suited to the brand,” said Abhishek who is the brand ambassador of Omega watches.

This is the second time this year that Katrina has overtaken Aishwarya in terms of popularity and endorsements. Earlier, Katrina replaced her as the Bollywood star with the maximum number of downloads and searches on the Internet.

Asked about reports he had been taking dance lessons from Aishwarya for his ‘Unforgettable’ performances, Abhishek quipped, “I learn everything that my wife teaches me. Once married you have to.”