LONDON: English Premier League strugglers Bolton on Monday unveiled Owen Coyle as their new manager replacing the sacked Gary Megson. A former striker at the Lancashire club, the 43-year old Scot said he recognised the disappointment felt by the fans of Burnley, the club he was leaving, but he maintained his departure from Turf Moor was inevitable at some point.

"We know in football there's two things which happen to football managers: you do well and you move on or you don't and you're moved on," said Coyle.

"I think that's what's happened.

"It's very emotional, but it's such an exciting challenge here and that's what we have to look forward to."

Coyle's arrival was confirmed after protracted negotiations with the Clarets, who he led to promotion from the second-tier Championship last season.

The decision to move on was not straightforward, Coyle insisted.

"It was difficult," he said.

"The emotional attachment alone over the course of two years... but when all was said and done we tried to take the emotion out of it and make what we felt was a football decision.

"I understand totally the sense of hurt and disappointment the Burnley fans would feel.

"It's a natural reaction and I think it can't be lost on anybody what we did do over two years.

"When I came into the football club we were in the bottom half of the Championship. We pulled it all together and that's probably why I'm here. The job we did do catches other peoples' eye."

Coyle also said that his decision to turn down Scottish giants Celtic in the summer was proof he has not made the move to secure a bigger salary.

"I've never been motivated by money in my life," he said.

"If it was finance I would have taken the job at Celtic in the summer. That is just a knee-jerk reaction from people that do not know me."