Business

Himstar becomes co-sponsor of FIFA World Cup 2026 broadcast in Nepal

By THT Online

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KATHMANDU, JUNE 20 Electronics brand Himstar has become a co-sponsor for the broadcast of the FIFA World Cup 2026 in Nepal. Under the partnership, Himstar has collaborated with Himalaya Sports TV for television broadcasting rights and with the Digo app for online streaming of the tournament. To mark the occasion, the company has introduced promotional offers for customers purchasing Himstar Ultra HD televisions of 43 inches and above, including cashback of up to 32 per cent, a World Cup live TV season pass and a one-year Net TV subscription package. The company said the initiative is aimed at enhancing viewers' experience of the global football event and strengthening its engagement with sports enthusiasts across Nepal.