KATHMANDU: Coca-Cola, the most preferred beverage brand, has announced its title sponsorship with the reality television singing competition ‘Nepal Idol’ Season 3, as per a media release.

Nepal Idol has recently announced the auditions in various cities of the country. The hit show is a Nepali franchise of the Pop Idol that airs in AP1 TV and provides a platform for aspiring and talented singers all over Nepal. Coca-Cola has always been associating itself with music and for the first time in Nepal, Coca-Cola Nepal has sponsored a singing reality show.