Verizon to pay $1.4m
NEW YORK: Verizon will pay a $1.35 million fine over its ‘supercookie’ that the government said followed phone customers on the internet without their permission. It will also have to get an explicit ‘yes’ from customers for some kinds of tracking. The supercookies landed their name because they were hard, or near-impossible, to block. Verizon uses them to deliver targeted ads to cellphone customers. The company wants to expand its advertising and media business and bought AOL for its digital ad technology in 2015. The Federal Communications Commission (FCC) said on Monday that it found that began using the supercookies with consumers in December 2012, but didn’t disclose the programme until October 2014. Verizon updated its privacy policy in March 2015.