Now The New Economy means something else â€” layoffs, restricted hiring, long lines at job fairs, IT people scrambling for a few new jobs, and lots of competition for almost every position thatâ€™s advertised. So whatâ€™s a job seeker to do? Whatâ€™s the best approach to follow in these difficult and turbulent times?
So (Rule #1) you have to be prepared to put in more effort. The truth is, very few people who are job hunting really put in a full forty hours a week. For one thing, they donâ€™t know what to do to occupy that much time. For another, it is hard work in itself and not everybody is able to work hard, especially because it involves a lot of rejection, both overt and covert (like the sins that are sins of commission and sins of omission). Itâ€™s all too easy to find household chores and millions of things to do every week, after youâ€™ve spent five or ten hours in job-hunting activities. A job coach comes in handy here.
Which brings us to Rule #2: Be prepared for lots more rejection. The reason for this is to keep your morale up, so you donâ€™t start avoiding doing the very things that can find you a job. A job coach comes in handy here, too.
Rule #3: Network. My observation is that most people donâ€™t do this (which is a good thing for those who do because it keeps the marketplace less crowded). They donâ€™t know how. Theyâ€™re scared of it. They do it wrong when they do it and, consequently â€œburn upâ€ any network. But itâ€™s still one of the best ways to find a job and it often results in finding jobs for which there is no competition.
Rule #4: You must write a â€œKillerâ€ resume. In a very competitive job market, you must stand out with a resume that gets you job interviews. And rule #5: Write Killer cover letters. They act as insurance to help get your resume read.
Rule #6: Sign up for the on-line job listing websites that cater to your specific field. (For those of you who are interested, Iâ€™ll be glad to send out a free starter set of these.) In this case, the more you sign up for, the merrier..
Rule #7: Target at least two areas that you pursue pro-actively through networking and listings. Perhaps youâ€™ve been a Product Manager and a Marketing Manager. In that case, write two resumes, each slanted to a separate area. Look at the jobs that are displayed in each of those areas.
Rule #8: Learn how to work with recruiters. Many job seekers despise recruiters and block themselves from dealing with them. This is because they donâ€™t really understand how to work with recruiters. This is a monumental mistake.
And, last but not leastâ€¦ Rule #9 : Be prepared to job hop, to move at an instantâ€™s notice. In The New Economy, I believe, weâ€™re all â€œhired gunsâ€, only useful until the next quarter when the next financial statements will be issued and the company decides to â€œtighten its beltâ€ or be acquired. So learn how to conduct a multi-level job search and then do it, whenever you want advancement or more money, before the next axe falls.