AAN, media houses ink pact

Kathmandu, February 21:

Advertising Association of Nepal (AAN) and media houses signed an agreement here today.

Nirmal Raj Poudel, president of AAN and chiefs of various media organisations have signed a five-point accord to promote and develop professionalism in advertising sector, states a press release. According to the accord, a National Advertisement Monitoring Committee will be formed to monitor unprofessional, unethical and unhealthy competition among the advertisers, advertising agencies and the media organisations. NTV, Radio Nepal, Kantipur Publications, Kantipur TV, Gorkhapatra, Nepal Samacharpatra, APCA House, Rajdhani Daily, Channel Nepal, Image Channel, Himalaya Times and Himal Media Pvt Ltd are the signatories of the accord.