Nepal promoted as exotic getaway
Kathmandu, November 11
Nepal’s participation at the World Travel Market (WTM) 2017 at ExCel, London, concluded successfully recently.
“The fair provided an ideal platform for fresh promotions, visibility of Nepal as an exotic holiday getaway, and in providing latest information and updates in the UK market, as per a media release.
The fair was led by Nepal Tourism Board (NTB) in coordination with 23 private sector tourism companies. The delegation was led by Secretary from the Ministry of Culture, Tourism and Civil Aviation Maheshwar Neupane, and Chief Executive Officer of Nepal Tourism Board Deepak Raj Joshi.
Private sector participants renewed their contacts and created new contacts during the fair.
Tourism professionals, tour operators, private companies, members of the media, photographers, bloggers, and content creators from Britain and around the world visited the Nepal stall at the WTM 2017. “Many wanted to know about the situation in Nepal and about the different tourism destinations, while many inquired about the best way to promote Nepal,” as per the release.
Nepal’s Ambassador to the United Kingdom Durga Bahadur Subedi also visited the Nepal stall with officials from the Nepal Embassy.
Speaking in a BBC and WTM organised talk programme on ‘Affluent Millennial and their engagement with Brands’, NTB CEO Joshi highlighted about Nepal and its destination strength matching the travelling preferences of the millennial and the style of travel experience they desire.
On November 7, a more intimate programme ‘Nepal Evening’ was held at the Nepal Embassy in London. It was attended by British tour operators and friends of Nepal in London, and the delegation of Nepal and Nepali tour operators.
At the programme, British botanical specialist Mark Watson from Royal Botanical Gardens of Edinburgh presented his experience in working on the unique flora of Nepal, highlighting the fact that Nepal’s botanical species far outnumbered most other countries.