Nepali tea can penetrate global markets

Ilam, March 19:

Domestic tea producers and exporters can penetrate into global market by understa-nding international market trend, growth patterns, market access and barriers, as well as suppliers and compe-titors, said experts at a training-cum-workshop on ‘Market Intelligence and International Standards for Tea’.

Ilam Chamber of Commerce and Industry (ICCI), in collaboration with Enhancing Nepal’s Trade Related Capacity (ENTReC-UNDP) project, Ministry of Industry, Commerce and Supplies has organised the workshop — in Ilam — aimed at disseminating an outcome of a research conducted by ENTReC-UNDP on market intelligence and international standards for tea to increase exports of tea.

Shankar Man Singh, International Tea Marketing Consultant, made a presentation on his findings on how tea producers and exporters can penetrate into global market.

He said that exporters and producers could easily access information related to tea on consumer tastes, preferences, details of international standard requirements like technical standards, sanitary certificate and labelling requirements to strengthen tea export.

Singh further added that such information explicitly gives product of tea, exports, imports and prices in the global markets.

Gopal Tiwari, private sector development and communication officer, ENTReC/UNDP, urged the tea producers and exporters to take maximum benefits from the research carried out by the project. “The report has been prepared to support Nepali tea sector,” he said, assuring participants that the project is always ready to facilitate the business sector to build its capacity.