Nepal Tourism Board (NTB) has started province-based destination promotion activities. Organising an event today, NTB has started a campaign named 'Let's go to Province 1' in order to promote domestic tourism in Province 1.

The board has stated that the business-to-business (B2B) discussions are being conducted in the international market as well since the board is setting this trend in domestic market. For which, the board has expanded its working areas within the country for recovery from COVID-19 pandemic, NTB stated.

Dhananjay Regmi, chief executive officer of NTB, said that the campaign has started with the objective of promoting B2B in the Nepali market at the provincial level. "Under this campaign, tourism promotion for domestic tourists is expected to gain momentum in collaboration with the private sector," he said, adding, "New trends need to be implemented now in the Nepali tourism industry."

The board has also informed that the campaign has been started from Janakpur. According to the board, one-on-one discussions will be held between the tourism entrepreneurs of Janakpur, Chitwan, Pokhara, Lumbini and Palpa under this campaign.

The B2B programme will be held in Janakpur, Chitwan, Pokhara and Palpa and will be completed in Lumbini on January 30.

According to the board, NTB official Prem Prasad Bhattarai; Bhavish Kumar Shrestha, coordinator of internal tourism revival and promotion campaign; Uday Kumar Shrestha, president of Nepal Association of Tour & Travel Agents (NATTA) Province 1; Basudev Baral, co-coordinator of the campaign; Rajan Shrestha, hotelier of Biratnagar; Navin Kharel, general secretary of NATTA; Rishi Timsina, president of Mechi Chamber of Commerce and Industry, among others are participating in this campaign.