MUMBAI: It may come as a shock. But for some reason, Akshay Kumar reportedly doesn't want a hot seductive number that he has shot with Katrina Kaif for Ratan Jain’s De Dana Dan to be publicised.

A source says, “If you check the promos on all the music channels you’ll see only Paisa Paisa and Baamulaiza playing. The hottest song in the film Gale Lag Ja isn’t even part of the promotion.”

Ironical because normally the first thing a film producer does is to showcase the hottest ditty on his chart. Director Priyadarshan had confirmed that the song Gale Lag Ja shot under a heavy-duty waterfall at Mumbai’s Filmistan Studio, was his idea.

As is the requirement of such songs — Akshay was dressed in sheer shirts, and Kat was wearing cholis that were held together by a mere string with matching chiffon sarees that clinged seductively to her.

Naturally the aim of the song is to raise the audiences’ temperature. But after having such contraband material in hand, the hero seems to have had a change of heart.

Insiders say that Akshay would much rather publicise De Dana Dan as the return of the quasi Hera Pheri team, because Hera Pheri is a much-in-demand franchise. And for the first time, he has asked his producer to not even release stills of the rain song because he doesn’t want this number to distract the audience.

Katrina, who enjoyed shooting the wet song, says, “It is the quintessential wet song that every Bollywood heroine does at some point. I’m excited about it because for the first time in so many years, I was able to match Akshay’s energy levels.”

When asked why this song wasn’t playing on any channel, Katz said, “You should ask my producer Ratanji and Akshay. I don’t interfere in such matters.”

Sources say that Jain will not cross the line that his hero Akshay has drawn. If Akki doesn’t want the song publicised, then Jain is happy to fall in with his line of thinking.

Jain said, “There is no mystery as to why the wet song is not playing. De Dana Dan is a comedy, it has 26 artistes, and I personally think that the songs playing on TV do more justice to the ensemble cast, than the wet song can.”

After great deliberation, Akshay added, “The hot song is good, but it is definitely not in sync with the theme of the film.” So did Akshay shoot the song only to please Priyadarshan?