KATHMANDU: Labiz and Bryan Fashion Limited has launched Kapadaa.com, an online fashion retail store in Nepal, on Saturday.

Labiz and Bryan, which has been running the online store in London since 2015 with an aim of importing Nepali cultural dresses, has now started its operation in Nepal too.

Nepal Chamber of Commerce Vice-President Naresh Shrestha launched the e-commerce portal amidst a program in Lalitpur.

During the launch, Kapadaa.com CEO Bishnu Puri informed that the customers can purchase various items including Nepali garments, foot wears, and clothes from the online portal, adding that the purchased items can be delivered in Kathmandu Valley, Pokhara, Chitwan and Butwal.

"We had started this website in London with an aim of importing Nepali cultural dresses for the Nepali community living the country. Now we have entered the Nepali market with the objective of boosting the whole e-commerce industry in Nepal," said Puri.

Likewise, NCC Vice-president Shrestha said that e-commerce has great potential in Nepal. "Yes we have many difficulties in terms of infrastructure development but the field of e-commerce obviously has a lot of potential in the country," said Shrestha.

Meanwhile, Kapadaa.com has also tied-up with many Nepali brands including Goldstar, Shikhar Shoes and Phalano Luga in order to promote Nepal made products all around the world.