Salt shaker emblems carry powerful message?

NEW YORK: As warning labels go, the small salt shaker emblems that began showing up on some New York City restaurant menus recently are fairly unobtrusive, but each is supposed to carry a powerful message. If the black and white logo appears next to a dish, it means it contains more salt, by itself, than doctors recommend that a person ingest in an entire day.

Getting diners to pay attention to the logos, though, is another matter.

“I haven’t had health problems, other than I’m a little overweight, so I feel I should eat what I want until I have a problem,” said Madi Boggs, of New York, as she tucked into a plate of crispy chicken fingers at a TGI Friday’s in Manhattan.

The city began requiring chain restaurants to post the warnings in December 2015. Hundreds have voluntarily complied, even as the industry has continued to delay enforcement of the rules through a court challenge.

But customers interviewed recently at several city restaurants said the labels were unlikely to change what they ordered.

“For someone that’s young, it really doesn’t matter, because they’re still healthy,” said Maite Acosta, a 20-year-old nurse from Birmingham, Alabama, as she dined at an Applebee’s just off Times Square.

The hostess at the restaurant, Ashley Hurtado, said she thought the labelling was “a good idea,” but also said it wouldn’t change the way she ate.

“I’ll eat anything, whatever I want. That’s just how I am,” she said.

New York City’s regulation applies to restaurants and fast-food places with more than 15 outlets throughout the USA. It requires eateries to post the salt shaker emblem next to menu items that contain more than the daily recommended limit of 2,300 milligrams of salt, or about the amount found in a teaspoon. Health experts say too much salt intake over time can lead to high blood pressure and other problems.

The National Restaurant Association went to court to challenge fines of up to $600 for non-compliance that were to kick recently. On March 1, an appellate judge issued a temporary stay of enforcement while the appeal is underway.

New York has, for years now, been trying to attack chronic health problems like obesity, diabetes and hypertension

by warning consumers about the hidden dangers in the food they eat.

City health officials are optimistic that the new salt labels, if they survive the court challenge, will make a difference.

“We are certain it will have an effect. It’s just too early to tell what that will be,” said Christopher Miller, a spokesman for the Department of Health and Mental Hygiene in the USA.

In some ways, it has already had a limited effect. Panera Bread changed some ingredients in three sandwiches to lower the salt content, including its signature bread bowl.

Still, at a Subway sandwich shop in midtown Manhattan, employees interviewed recently said only two or three people had inquired about the salt icons after they began appearing December — a sign of the challenge ahead in changing public opinion.