• BLOG SURF
NEETI KATOCH
The COVID-19 pandemic has forced businesses to rethink how they interact with workers, customers and the wider community.
Development finance and civil society organizations are working together to build sustainable businesses and deliver impacts. However, issues of gender inequality and diversity have remained on the fringe.
Even though advocacy efforts for gender equality in the corporate world have intensified over the past few years, only a few organisations have translated this into real change in the workplace.
While there is a consensus that gender equality is important, it is considered too difficult to address.
Based on our experience and information from companies, entrepreneurs and other private sector clients in Central Asia, we have compiled four practical tips to drive change. In the war for talent, companies that fail to invest in women will lose their competitive edge.
A growing base of evidence shows that gender equality can be a smart proposition for businesses and a bulk of evidence speaks to that.
A version of this article appears in the print on November 17, 2021, of The Himalayan Times.
