KATHMANDU, APRIL 8
Gyan Masala, a spice brand under KL Dugar Group, has appointed actor Swastima Khadka as its first brand ambassador.
The company said the partnership aims to modernise the brand's identity while strengthening its connection with younger consumers. Established in 1989, the KL Dugar Group is one of Nepal's major FMCG conglomerates, with Gyan Masala known for its range of spices.
The brand currently offers 14 variants and plans to expand its product portfolio in line with evolving consumer preferences. Khadka expressed her commitment to representing the brand's values and promoting its reputation for quality and authenticity.
