Nepal | June 02, 2020

VNY 2020 to be launched on Nepali New Year

Himalayan News Service
Share Now:

Kathmandu, April 2

The government is all set to launch the Visit Nepal Year (VNY) 2020 campaign on the occasion of Nepali New Year’s day, that falls on April 14. The government had announced the campaign last year with a target to bring in two million tourists by 2020.

Since then the Ministry of Culture, Tourism and Civil Aviation (MoCTCA) has been preparing for the campaign along with Nepal Tourism Board (NTB) and the private sector.

The government has allocated Rs 100 million in fiscal year 2018-19 for the campaign.

According to the campaign committee coordinated by industrialist Suraj Vaidya, it has prepared a few programmes in association with the private sector that have to be implemented before the current fiscal year ends. It has to be noted that there are only three months left for the current fiscal year to end.

The campaign will mostly focus on promoting new tourist destinations and digital marketing of the project.

Besides, the campaign will also focus on selling old destinations with new experiences.

“As the slogan of the VNY 2020 campaign is ‘Lifetime Experience’ we will be introducing new activities that will provide a lifetime experience to visitors,” said Vaidya, “We will concentrate on providing new activities and new experiences to travellers during the campaign period.” Meanwhile, he informed that 20 new tourist destinations among the 100 tourist destinations unveiled by the tourism ministry will be promoted under this campaign.

He further mentioned that the campaign committee will carry out necessary maintenance works in the 20 selected destinations and also construct new tourist infrastructure if required.

Likewise, tourism awareness programmes will be conducted via media advertisements and road shows. The campaign will mainly focus on countries with which Nepal has direct air connectivity, Vaidya said.

“We will organise sales missions in neighbouring countries China and India as well as European countries,” he added. Similarly, shortterm service training programmes will be provided to the human resources of the hospitality industry. The campaign will also contribute in establishing the country’s sole international airport, Tribhuvan International Airport, as a boutique airport.

Meanwhile, the committee has already held talks with the mayors of Kathmandu Metropolitan City, Lalitpur Metropolitan City and Bhaktapur Municipality to launch a ‘Kathmandu Valley by Night’ event. Under this event the three tourist cities will be promoted for their nightlife attractions.

The Durbar Squares of the Valley will be decorated with lights, local street food will be served and several cultural programmes will be conducted at night in these cities.


A version of this article appears in print on January 01, 1970 of The Himalayan Times.


Follow The Himalayan Times on Twitter and Facebook

Recommended Stories:

More from The Himalayan Times:

People opting to sanitise homes, office spaces as COVID-19 infections keep rising everyday 

Kathmandu Handsanitisers, gloves and masks were our first shield of protection against the spread of coronavirus. And now people have started sanitising their homes and offices as a precautionary measure as infections keep increasing nationwide.   Muna Thapa had never sanitised her Read More...

25 people discharged from Bhim Hospital in Bhairahawa

BUTWAL: Twenty-five people were sent home from Bhim hospital in Bhairahawa after recovering from Covid-19, on Monday. Among those discharged are 22 men and three women, including a 4-year-old and a 10-year-old girl. Of the 25, 10 are from Gaidahawa Rural Municipality -- including three women f Read More...

Three more COVID-19 positive cases identified in Nawalpur

NAWALPUR: As many as three new cases of coronavirus infection have been reported in Nawalpur district today. Of the newly infected, two persons aged 22 and 36 are from Kawasoti-1 and 12 respectively, while the third person, aged 14, is from Binayi Tribeni Rural Municipality-3. They had recently r Read More...

Black boxes from crashed Pakistan jet head to France for analysis

PARIS/KARACHI: Air crash investigators were en route from Pakistan to France on Monday with two 'black box' flight recorders of a Pakistani airliner that crashed in a residential area while trying to land in the port city of Karachi last month, airport officials said. An Airbus test plane, unus Read More...

Worldwide coronavirus cases cross 6.1 million, death toll nears 371,000

At least 6,184,026 people have been reported infected with the novel coronavirus globally and 370,929 have died, a Reuters tally shows. Infections have been reported in more than 210 countries and territories since the first cases were identified in China in December 2019. A gradual easing o Read More...

Nepal's single day total crosses 200 for the first time, tally soars to 1,798

KATHMANDU: The Ministry of Health and Population has confirmed 226 new cases of coronavirus transmission in the country. With the latest addition, the country’s COVID-19 tally has reached 1,798. Of the newly infected, 213 are males while 13 females. Among them, 41 people are from Dailekh dis Read More...